Uniting Business for A Stronger Africa

Uniting Business for A Stronger Africa

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Business and UN leaders to chart the path forward for a sustainable Africa

By Dr Achieng Ojwang, Executive Director of Global Compact Network South Africa.

JOHANNESBURG, South Africa, December 2, 2020,-/African Media Agency (AMA)/- On 3 December, the United Nations Global Compact will convene some of Africa’s leading business executives to talk about the work they are doing to advance the Sustainable Development Goals and improve life in their communities during and after the COVID-19 pandemic. 

Global Compact Networks from across the entire continent, including South Africa, Nigeria, Kenya, Mauritius and the Indian Ocean region, Ghana, Democratic Republic of the Congo, Tanzania, and Morocco partnered with the New York Office to convene business leaders from across the continent.

 This virtual Making Global Goals Local Business-Africa event is the 5th such summit whichseeks to showcase many of the Global Compact Network Companies that have been doing great work in Africa in delivering on the SDG’s and local needs especially in the wake of the pandemic.

 In South Africa, a national ventilator project to manufacture medical equipment was launched to support Covid-19 patients, beverage and chemical companies such as Distell and Sasol in southern Africa adapted production lines to manufacture hand sanitizers and garment manufacturers in almost every country sewed protective clothing for doctors and nurses. Elsewhere, necessity has been the mother of invention.

In Ghana, the Kwame Nkrumah University of Science and Technology and Incas Diagnostics invented an optimized Rapid Diagnostic Test (RDT) kit to support the national testing regime.

Collaboration has been key where across the continent, telecoms groups have worked with health ministries to set up Covid hotlines with advice on how to prevent and manage infection.

But perhaps the most important lesson we have learnt from this pandemic, in Africa and elsewhere, is that companies are only as healthy as the communities they serve. And it is this insight that has driven banks, utilities and telecoms companies to extend lifelines to their customers. 

These sustainable best practices and much more will be explored at Making Global Goals Local Business-Africa, a one-day online event organized by the UN Global Compact and the leaders of its African networks. With the theme “Uniting Business for the Africa We Want: Decade of Action and Opportunities,” the conference is expected to attract dozens of journalists and more than 3,000 attendees, mainly from the private sector. 

Celebrating the 20th anniversary of the UN Global Compact, the event will feature top African and international executives, including amongst others Celestin Mukeba, CEO, Equity Bank Congo (DRC); Jane Karuku, CEO, EABL (Kenya); Bridgitte Backman, Global Group Executive, Distell (South Africa), Sanda Ojiambo, CEO and Executive Director, UN Global Compact, UN Deputy Secretary-General Amina Mohammed, and many more. 

Sessions will explore many of the key issues African countries are confronting head-on to achieve progress to develop sustainably in the coming years, including the impact of COVID-19. For example, the opening plenary is focused on the African Decade of Action which will put the business community’s challenge in the context of reaching the SDGs by 2030 while maintaining sustainable business models. 

Everyone is invited to register click here. 

African businesses are trying to do their best to help the continent’s response to the pandemic remain a sustainable one. “The African continent’s response to the COVID-19 pandemic has provided valuable lessons for the rest of the world in meeting this challenge,” said United Nations Secretary-General Antonio Guterres. “Global solidarity with Africa is an imperative-now, and for recovering better.”

Distributed by  African Media Agency (AMA) on behalf of  UN Global Compact Network Nigeria.

 

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Today, social networks constitute an organization’s first point of contact with a user and a potential customer. At first glance, you need to convince of the relevance and quality of your content to stimulate and motivate the user to go further. We create consistently inspiring online strategy to meet business objectives, engage stakeholders and enhance our client brand’s reputation internally and externally.

 

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Nous mesurons votre portée en relations publiques et rendons compte des informations de votre industrie et des activités de vos  concurrents en surveillant la majorité des canaux de diffusion dans toute l’Afrique. Une veille médiatique complète et opportune est essentielle pour s’assurer que vous ne manquez aucune référence à votre marque, que vous êtes constamment informé de ce qui se passe dans votre industrie et que vous êtes prêt à saisir les opportunités et à réduire les risques en temps opportun.

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Peu importe le lieu où ils se trouvent, nous sommes une source d‘informations fiables pour les journalistes qui écrivent sur l’Afrique. Nous nous connaissons mutuellement et ils nous font confiance, car nous leur fournissons un contenu crédible qui les aide dans leurs tâches. Nous nous entretenons quotidiennement avec des journalistes aux quatre coins du continent, ce qui fait de nous l’un des organismes les plus efficaces pour mener des campagnes de relations avec les médias.

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C’est le service phare d’AMA. Nous avons mis en place des canaux de diffusion des communiqués de presse auprès des journalistes des 54 États africains ainsi qu’auprès des journalistes américains et européens couvrant les sujets relatifs aux marchés émergents.​

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Event Promotion


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We have become an authoritative source of news for reporters writing about Africa, wherever they are. We know them, they know us, and they trust us for providing them with timely and accurate content that helps them do their job. We speak to reporters on a daily basis in all corners of the continent and this makes us one of the most effective agencies in running media relations campaigns.

Strategy & Content Development


We create smart and localised communications strategies to help build a strong narrative that will engage your audiences. We partner with you to create press releases and thought leadership pieces that sustain a drumbeat for your company’s narrative. Our team have deep experience in shaping narratives and developing media content.

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Our service includes:

Editorial advice

Localised editorial piece when needed

Distribution to the major print, broadcast and online publications along with industry-specific publications

Follow-up calls to secure interview request

Guaranteed distribution to Africa.com

Distribution to Bloomberg, LexisNexis and Thomson Reuters

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Full online monitoring and print monitoring when available. Includesreadership stats and Advertising Value Equivalent

Translation in French, Arabic and Portuguese available