The 20,000 foreign fighters now in Libya represent âa serious crisisâ and âa shocking violation of Libyan sovereigntyâ, UN Acting Special Representative Stephanie Williams said on Wednesday, during the latest…
Child trafficking is rising in Mali, along with forced labour and forced recruitment by armed groups, due to conflict, insecurity and the COVID-19 pandemic, the UN refugee agency, UNHCR, said on…
The people of Tanzania should be allowed to express grievances âwithout fear of reprisalsâ after nationwide elections, UN rights chief Michelle Bachelet said on Tuesday. NEW YORK, USA, November 12,…
The Prosecutor at the International Criminal Court (ICC) is urging Libyaâs warring parties to implement their recent historic ceasefire agreement, calling it a âwelcome concrete developmentâ for a population that…
The United Nations Deputy Secretary-General is on a trip to West Africa and the Sahel region, and on Tuesday, she travelled to Borno state in northeastern Nigeria, a region badly…
Les frontiĂšres terrestres ne doivent pas constituer des obstacles Ă la dissĂ©mination de votre message. GrĂące Ă notre service de confĂ©rence de presse en ligne, nous vous offrons lâopportunitĂ© de vous rapprocher des mĂ©dias africains, chaque fois que vous en aurez besoin.â
Nos services comprennent:â
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Digital Communications
Today, social networks constitute an organization’s first point of contact with a user and a potential customer. At first glance, you need to convince of the relevance and quality of your content to stimulate and motivate the user to go further. We create consistently inspiring online strategy to meet business objectives, engage stakeholders and enhance our client brandâs reputation internally and externally.â
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Les rĂ©seaux sociaux reprĂ©sentent aujourdâhui le premier point de contact dâune organisation avec un utilisateur et un client potentiel. Au premier coup dâĆil, vous devez le convaincre de la pertinence et de la qualitĂ© de votre contenu pour lâinciter Ă aller plus loin. Nous crĂ©ons pour vous une stratĂ©gie de communication prĂ©cise et adaptĂ©e sur les rĂ©seaux sociaux pour atteindre les objectifs commerciaux, impliquer les parties prenantes et amĂ©liorer la rĂ©putation de votre marque en interne et en externe.â
Le succĂšs d’un Ă©vĂ©nement rĂ©side en moitiĂ© dans sa promotion. Peu importe la beautĂ© de lâĂ©vĂ©nement, la qualitĂ© des orateurs et de lâordre du jour, si personne ne rapporte ou ne parle de votre Ă©vĂ©nement, vos efforts seront vains. Nous vous aidons Ă façonner votre rĂ©cit et Ă crĂ©er un engouement autour de votre Ă©vĂ©nement. De l’annonce de l’Ă©vĂ©nement Ă la tenue de celui-ci, nous accompagnons votre effort de planification et le reflĂ©tons sur toutes les plateformes mĂ©diatiques.â
Nous fournissons Ă vos porte-paroles les outils nĂ©cessaires pour prĂ©senter vos principaux messages et rĂ©pondre avec confiance et cohĂ©rence aux questions. Notre formation est organisĂ©e soit Ă distance ou en prĂ©sentiel, avec des Ă©tudes de cas rĂ©els et des rĂ©pĂ©titions. Nos clients repartent avec le sentiment d’ĂȘtre Ă l’aise devant les journalistes et d’agir en tant qu’ambassadeurs de la marque.â
Nous mesurons votre portĂ©e en relations publiques et rendons compte des informations de votre industrie et des activitĂ©s de vos concurrents en surveillant la majoritĂ© des canaux de diffusion dans toute lâAfrique. Une veille mĂ©diatique complĂšte et opportune est essentielle pour sâassurer que vous ne manquez aucune rĂ©fĂ©rence Ă votre marque, que vous ĂȘtes constamment informĂ© de ce qui se passe dans votre industrie et que vous ĂȘtes prĂȘt Ă saisir les opportunitĂ©s et Ă rĂ©duire les risques en temps opportun.â
Peu importe le lieu oĂč ils se trouvent, nous sommes une source dâinformations fiables pour les journalistes qui Ă©crivent sur l’Afrique. Nous nous connaissons mutuellement et ils nous font confiance, car nous leur fournissons un contenu crĂ©dible qui les aide dans leurs tĂąches. Nous nous entretenons quotidiennement avec des journalistes aux quatre coins du continent, ce qui fait de nous l’un des organismes les plus efficaces pour mener des campagnes de relations avec les mĂ©dias.
Nous crĂ©ons des stratĂ©gies de communication intelligentes, bien documentĂ©es et spĂ©cialisĂ©es destinĂ©es Ă vous aider Ă construire un rĂ©cit fort qui engagera votre audience. Nous travaillons en synergie avec vous afin de rĂ©diger des communiquĂ©s de presse et des articles dâopinions qui alimentent le rĂ©cit de votre entreprise. Notre Ă©quipe a une expĂ©rience approfondie dans la crĂ©ation de rĂ©cits et le dĂ©veloppement de contenu multimĂ©dia.
C’est le service phare d’AMA. Nous avons mis en place des canaux de diffusion des communiquĂ©s de presse auprĂšs des journalistes des 54 Ătats africains ainsi quâauprĂšs des journalistes amĂ©ricains et europĂ©ens couvrant les sujets relatifs aux marchĂ©s Ă©mergents.â
âNos services comprennent:â
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Half of the success of an event lays in its promotion. Doesn’t matter how beautiful the event is, how wonderful the speakers and the agenda are, if no one reports or talks about your event, your efforts are gone. We help you shape the narrative and create a drumbeat around your event. From the announce all the way to the outcome of the event, we accompany your planning effort and echo it through all media platforms
We provide your spokespeople with the tools to present your key messages and answer questions with confidence and coherence. Our training is organised either remotely or face-to- face, with real case studies and rehearsals. Our clients leave feeling comfortable being in front of reporters and acting as brand ambassadors.
We measure and report on
your PR reach, industry news, and competitive activity by monitoring most channels in North, West, Central, East and Southern Africa. Comprehensive and timely media monitoring is critical to ensuring that you don’t miss any reporting of your brand,
youâre constantly informed on whatâs going on around your business, and youâre ready to capitalise on opportunities and mitigate
risks in a timely fashion..
We have become an authoritative source of news for reporters writing about Africa, wherever they are. We know them, they know us, and they trust us for providing them with timely and accurate content that helps them do their job. We speak to reporters on a daily basis in all corners of the continent and this makes us one of the most effective agencies in running media relations campaigns.
We create smart and localised communications strategies to help build a strong narrative that will engage your audiences. We partner with you to create press releases and thought leadership pieces that sustain a drumbeat for your company’s narrative. Our team have deep experience in shaping narratives and developing media content.
This is AMA’s flagship service. We have set up channels of distribution towards the journalists of the 54 African states, as well as to American journalists and European journalists covering emerging markets issues.
Our service includes:
Editorial advice
Localised editorial piece when needed
Distribution to the major print, broadcast and online publications along with industry-specific publications
Follow-up calls to secure interview request
Guaranteed distribution to Africa.com
Distribution to Bloomberg, LexisNexis and Thomson Reuters
Social Media Reach: Facebook, Twitter, LinkedIn, Instagram
Full online monitoring and print monitoring when available. Includesreadership stats and Advertising Value Equivalent
Translation in French, Arabic and Portuguese available